IRIS: RECRUITMENT ADS

Iris isn’t your average agency, so it stood to reason that they didn’t want an average recruitment campaign. Instead, they wanted to dispel some of the dodgy myths surrounding them.

My partner and I created ads covering everything from the work/life balance to how juniors were treated. As well as going in the trade press and online, the ads also appeared on an advan outside several competitor agencies. With over 200,000 hits in two weeks and countless interviews, it was job done. Let’s just try and forget about that MD chasing the van with a baseball bat, ok?

Concepts • Copy